California’s The Other Side of Morning perform live at the All Together Now Showcase at SXSW 2010. The indie rock group also took the time to answer a few questions. Check it out in the video below:

The All Together Now Showcase was made possible with help from ATN Management, Invisible Children, Big Picture Media, PopWreckoning.com, Fox Clothing, Pop Chips, www.borrowlenses.com, www.philipgrey.com, Jacob Mengelkoch, Bayou Lounge, Kelsey Eckberg, Jennifer DaRe and MTV.

It was the only showcase at SXSW where bands could be sure their music would be heard by MTV.

You can learn more about the showcase and other bands featured at www.atnshowcase.com. We’ll also be featuring more bands’ interviews and performances in an ongoing feature at www.PopWreckoning.com.

Were you there? We’d love to hear your memories…